Browse upcoming The Open Letter events

Discover upcoming events from The Open Letter.

• Getting Better Results From Google Ads

  2026-07-17T10:00:00+00:00 · Online

  Organised by Founder Collab

  Google Ads can be a powerful growth channel, but for many founders it quickly becomes an expensive black box. Performance Max in particular can reach customers across Google’s channels, but only if you understand how to set it up, optimise it, and read the signals properly. In th

• Build a founder led lead gen system on Linkedin

  2026-07-24T10:00:00+00:00 · Online

  Organised by Founder Collab

  LinkedIn has become one of the strongest lead generation channels available to founders, but most people still use it passively: posting now and then, hoping the right people notice, and mistaking visibility for a system. In this Founder Collab session, Renier Lombard from FDC wi

• Building & Scaling Venture Backed Businesses

  2026-07-30T15:00:00+00:00 · Workshack, Stellenbosch

  Organised by The Open Letter

  Built in SA. Scaled to the world. Two conversations about what it takes to build a great business from South Africa: the founder doing it right now, and the investor who has spent 15 years backing the builders. Drinks, snacks and networking before we dive in. Panel Chat: Building

• You Do Not Win Deals, You Own Relationships

  2026-08-14T10:00:00+00:00 · Online

  Organised by Founder Collab

  You do not win deals. You build the relationships that produce deals over time. In this interactive session, Renier Kriel shares his perspective on founder-led sales through real deal examples, practical frameworks, and lessons learned from building a business in the South Africa

• The Open Letter Joburg Gathering

  2026-09-17T15:00:00+00:00 · The Tryst, Joburg

  Organised by The Open Letter

  Join us in Johannesburg on 17 September as we bring together founders, operators, and the people building South Africa's startup ecosystem. Expect sharp conversations, practical insights, and a room full of people worth knowing. Theme, speakers, and full programme to be announced

• The Open Letter Cape Town Gathering

  2026-11-05T15:00:00+00:00 · Innovation City, Cape Town

  Organised by The Open Letter

  Join us in Cape Town on 5 November as we bring together founders, operators, and the people building South Africa's startup ecosystem. Expect sharp conversations, practical insights, and a room full of people worth knowing. Theme, speakers, and full programme to be announced. Dat