Events from The Open Letter

Upcoming events

• Getting Better Results From Google Ads

  2026-07-17T10:00:00+00:00 · Online

  Organised by Founder Collab

  Google Ads can be a powerful growth channel, but for many founders it quickly becomes an expensive black box. Performance Max in particular can reach customers across Google’s channels, but only if you understand how to set it up, optimise it, and read the signals properly. In th

• Build a founder led lead gen system on Linkedin

  2026-07-24T10:00:00+00:00 · Online

  Organised by Founder Collab

  LinkedIn has become one of the strongest lead generation channels available to founders, but most people still use it passively: posting now and then, hoping the right people notice, and mistaking visibility for a system. In this Founder Collab session, Renier Lombard from FDC wi

• Building & Scaling Venture Backed Businesses

  2026-07-30T15:00:00+00:00 · Workshack, Stellenbosch

  Organised by The Open Letter

  Built in SA. Scaled to the world. Two conversations about what it takes to build a great business from South Africa: the founder doing it right now, and the investor who has spent 15 years backing the builders. Drinks, snacks and networking before we dive in. Panel Chat: Building